Dressings Brand Manager

Elais-Unilever Hellas AE, an operating Company of Unilever, one of the world’s largest Food, Home and Personal Goods group, maintains a leading position in its fields of operations by combining international best practice with long established knowledge of local conditions.

Main Purpose of the Job

We are seeking a passionate and strategic Brand Manager to lead the marketing efforts for our Dressings category in Greece. This role is responsible for developing, executing, and evaluating insight-driven brand plans that deliver both short-term results and long-term growth in market share and profitability.

Main Accountabilities

• Consumer & Market Insights
  • Develop a deep understanding of category performance, consumer behavior, shopper insights, and retailer strategies.
  • Collaborate closely with CMI and external research partners to inform decision-making.
• Strategic Planning & Execution
  • Contribute to the development and annual revision of the long-term category strategy.
  • Lead the Integrated Business Planning (IBP) process: conduct brand analysis, define strategic priorities and craft the annual marketing plan.
• Brand Activation
  • Design and implement launch/relaunch plans.
  • Oversee media and promotional strategies, adapting to market dynamics and competitive landscape.
  • Coordinate the local execution of regional/global initiatives (e.g., packaging, media).
• Performance Monitoring & Innovation
  • Track and evaluate the success of new product launches.
  • Identify and validate new business opportunities through market analysis and business case development.
• Cross-Functional Leadership
  • Act as a key liaison between marketing and other departments to ensure seamless execution.
  • Manage marketing budgets effectively and within agreed targets.

Preferred Skills

• Strong business acumen and results-driven mindset.
• Excellent analytical and strategic thinking capabilities.
• Ability to balance long-term planning with day-to-day execution.
• Exceptional communication and stakeholder management skills.
• Proactive market awareness and trend sensitivity.
• Action-oriented with a focus on turning insights into impactful initiatives.

Preferred Requirements

• Postgraduate degree, preferably in Marketing or MBA.
• More than 3 years of experience in brand management or brand development.
• Sales experience will be considered as asset.
• Proven experience in media planning (traditional and digital) and consumer activation.
• Fluent in English.
• High literacy in MS Office.      

Our Company Offer:

• Continuous learning and development opportunities.
• Progressive career path with increasing responsibilities.
• Exposure to international career opportunities.
• Competitive remuneration.
• Hybrid work model.

CVs will be treated in strict confidentiality.

Candidates, who meet specified qualifications, will be contacted by e-mail or telephone

Unilever is an organisation committed to equity, inclusion and diversity to drive our business results and create a better future, every day, for our diverse employees, global consumers, partners, and communities. We believe a diverse workforce allows us to match our growth ambitions and drive inclusion across the business. At Unilever we are interested in every individual bringing their ‘Whole Self’ to work and this includes you! Thus if you require any support or access requirements, we encourage you to advise us at the time of your application so that we can support you through your recruitment journey.