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Assistant Product Manager - Digital

ID de l'offre:
R-87858
Categorie:
Commercialisation
Lieu :
Bombay, Maharashtra
Date de publication:
04/23/2024
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We are looking to hire a resource for our Product - Digital team based in Mumbai HO.

Role Profile

On media planning & deployment, there are several capabilities being developed / need to be developed across the spectrum. These span planning (objective, brand lifestage, vehicles, consumer effectiveness), guided data sets (acquire, embed, enhance), and automation (dynamic deployment at scale).

The person will be responsible for providing guidance and assistance in developing future fit capabilities that will help drive brand growth. The person is expected to liaise with Media team, Digital and Analytics team and external agencies to conceptualize, develop and execute best in class Digital plans for brands.

We are looking for a dynamic digital media planner to develop and implement digital media campaigns. The person should have a good knowledge of digital media marketing, various technology stacks and should be able to use the latest technology to make media plans more effective and efficient. You should also be able to monitor trends in Digital media landscape and identify new opportunities for improving the digital planning process. The ideal candidate will have a strong understanding of AdTech & MarTech and must be good at deploying these at scale.

Key Skills & Requirement –

  • 4-6 years of experience in managing Digital media planning and strategy
  • The candidate may come from an agency with an experience of handling business of an advertiser/group of advertisers.
  • Adept in understanding and working on all the Digital planning platforms (DV 360, Google ad words, Meta Business manager etc)
  • Should have an understanding of Programmatic advertising, martech stacks and data providers.
  • Strong analytical and numerical ability
  • Excellent communication and presentation skills

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