Key Account Executive

Department: CD - Sales

Job Title: Key Account Executive

WL- 1B

Location: Mumbai RO

Reports to: Roopal Singh

He/She does not have any HUL employees as direct subordinates. He/ She works in tandem with other functions viz. CM, CD-Ops, CD- Finance, CD-Supply Chain. Executive would also assist the KAM in handling the account portfolio.

Omnichannel is a combination of Modern Trade & e-commerce, though it weighs more towards the e-com capability side. The right candidate for this role needs to be good at customer relations and maintaining a great & positive working equation with his/her counterparts. The role requires to be process oriented, high discipline with timelines and a very strong business understanding.

• Driving the right mix and activation with the customer through effectively planning the promotions and investments along with the KAM and CMM is needed for the role to drive the business in the right direction

• Ensuring that operations are aligned and smooth will be your responsibility so that the business grows on the back of strong supply chain
• Maintaining stock levels, ensuring good supply fills to customer and firefighting concerns will be key actionable amongst others

• Responsible for forecasting the business and planning for stock supplies
• Constant interaction with customers to understand their business plans and hence creating an estimate to ensure continuity in supplies is a pivotal activity in this role

Scope of work

• The KAE should have thorough understanding of e-commerce, its ways of working, path to purchase & category management.

• The KAE job by nature requires him/her to have an entrepreneurial outlook because they need to work with unstable customer and set ‘Ways-of-working’ on the go. They are required to come up with innovative activation solutions and should be aware of global future retail trends.


• Understanding of different channels to drive traffic on e-commerce portals, shopper funnel & respective metrics tracks to evaluate online performance.

• Person should be a very good team player as they will be working with both eCom & MT team.
• Managing the accounting and claim settlements with the customer to ensure clean accounting.

• Must have a bend towards being data centric and ensuring that the business is driven by data and insights. Performance marketing of the deployed online assets – ROAS calculation, impact analysis etc.