Function: Customer Development
Work Location: Ho Chi Minh
About Unilever
With 3.4 billion people in over 190 countries using our products every day, Unilever is a business that makes a real impact on the world. Work on brands that are loved and improve the lives of our consumers and the communities around us. We are driven by our purpose: to make sustainable living commonplace, and it is our belief that doing business the right way drives superior performance. At the heart of what we do is our people – we believe that when our people work with purpose, we will create a better business and a better world.
At Unilever, your career will be a unique journey, grounded in our inclusive, collaborative, and flexible working environment. We don’t believe in the ‘one size fits all’ approach and instead we will equip you with the tools you need to shape your own future.
Job Purpose
CS&P Category Lead is responsible for leading CS&P Category Team to deliver commercial plan through developing and deploying Category Growth Strategires from BU Category to Country.
Main Responsibilities
Be accountable for Category P&L delivery through expanded KPI and deeper category expertise:
- Ensure highest standards of Trade Category Plans via portfolio and channel strategic planning and deployment to deliver category & brand objectives,
- Ensure full integration of Channel Trade Category Plans with Brand Marketing Plans and Customer Business Planning,
- Lead and co-ordinate development of customer & shopper insights through dedicated research and insight activation,
- Co-build Channel and Customer Thought Leadership,
- Define channel/customer targets and TTI budget,
- Develop channel audit & performance tracking,
- Lead Design for Channel (D4C) solutions for the total category,
- Lead Fuel for Growth opportunities for category with NRM,
- Manage ROI on Customer Marketing activities,
- Ensure dedicated Channel Marketing budgets by customers are agreed and signed off,
Work hand-in-hand with in-country CBD and BU CS&P to create Cat Growth plans, set targets and support execution
- Approve logistic for channel promotions,
- Sell out forecast for activity plan,
- Monitor in store communication & activation (brand/category initiatives),
- In-store extra visibility/highlight display,
- Build & join sell-in meetings to customers for overall category/brand initiatives,
- Identify and develop business building opportunities with specific customers/channels through the teams and aligns initiatives cross customers,
- Build the customer differentiation strategy in close co-operation with the Customer Managers,
Own team development of CD capabilities and expertise topics (e.g.,NRM, CatMan, Shopper Marketing)
Coach and develop team members.
Candidate Criteria
Experience & Qualification & Skill
- Bachelor degree in job related field.
- 8-10+ years of relevant working experience in customer-facing, analytical or brand-building jobs
- Experience in beauty & personal care industry/company/channel is a plus
- Good in presentation and negotiation
- Proven people management capabilities
Leadership
- You are energized by delivering fantastic results. You are an example to others – both your results and your resilience. You are constantly on the lookout for better ways to do things, engaging and collaborating with others along the way.
- As an individual you are the one responsible for your own wellbeing and delivering high standards of work. You must also focus on the Consumer and what they need. You are humble and have your head up, looking around to interpret evidence and data smartly, spot issues and opportunities to make things better.
- Critical SOL (Standards of Leadership) Behaviors
- PASSION FOR HIGH PERFORMANCE: Takes personal responsibility and accountability for execution and results. Has an owner’s mindset, using data and insight to make decisions.
- PERSONAL MASTERY: Sets high standards for themselves. Actively builds own wellbeing and resilience.
- CONSUMER LOVE: Whatever their role, always looks for better ways to serve consumers. Invests time inside and outside to understand the needs of consumers.
- PURPOSE & SERVICE: Has humility, understanding that leadership is service to others, inside and outside Unilever.
- AGILITY: Explores the world around them, continually learning and developing their skills.
En tant qu'employeur responsable et inclusif, Unilever est attentif à la diversité et à la mixité de ses équipes. Nos recruteurs sont engagés et veillent à l'application de processus de recrutement non-discriminants.
Tous nos postes sont ouverts aux personnes en situation de handicap et Unilever accompagne ses collaborateurs dans la mise en place d'éventuels aménagements de poste et de dispositifs d'accessibilité.
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