Trade Marketing Senior Manager LATAM - Business Group

Unilever is currently hiring for Trade Marketing Senior Manager LATAM - Business Group

JOB PURPOSE

In this role you will collaborate to deliver Strategic Trade Marketing Agenda and drive capability in Sales & Trade Marketing

• 1) bringing detailed market knowledge into Innovation design at an early stage (e.g. PPA, Channel cost to play)  

• 2) Build global Trade Marketing capabilities (NRM, Cat Man, dComm, )  

• 3) Partner with the market Sales teams and Trade Marketing teams to land  land strategic Trade Marketing agenda . as agreed with GM & market CSP lead

You’ll be part of a team that believes in doing work that matters — for people and the planet.

Because here, we don’t just hire for jobs. We invite you to be part of something bigger.

KEY RESPONSIBILITIES

Collaborate with local Trade Marketing and Sales teams to – 60%

• Create and deliver local market Shopper & Category Management capability plan

• Co create Deliver UnMissable assets for Unmissable execution

• Lead localisation of  category growth strategies across Hair & Skin

• Build Category management capabilities and create accessible  and effective tools for assortment and TDP acceleration in Trade Marketing and Sales

• Design and deliver Local Shopper Insights research in line with retailer requirements

• Create execution Look of Success by Channel  with execution metrics tracking scorecard

Accelerate Portfolio Transformation to drive Channel transformation

• Innovation sufficiency for channels of the future

• Work with local Sales teams  to input into Innovation process bringing customer understanding  to the front of the process .

• Create execution Look of Success by Channel  for BBMs innovation and ensure the evaluation of big bets is delivered and cascaded globally for shared learning .

Leverage retailer  and channel data and create assets to build trade selling stories  and identify growth opportunities

• Accelerate to digital transformation agenda for Sales and Trade Marketing

• D&A Tools Acceleration and Capabilities across all functions – KPI Adoption & usage ICE –

• Build Capability in Social Commerce and Digital Commerce execution – focus profitability

• Accelerate total trade terms investment capability  to create Trade terms vision

• Transparency across 6 P’s framework

• Investment to drive Competitiveness

Global lead for Category Management  and Category led Perfect Store   - 40%

• Develop latest tools and technology to deliver shopper insights and category management capabilities

• Build capability in category management through expert agencies and global partners inside Unilever.

REQUIRED QUALIFICATIONS

• Bachelor’s Degreed Completed;

• Prior experience in Category Management and Shopper Marketing/Insights;

• Advanced English level;

• Advanced Portuguese level;

• Desirable Spanish level.

Leadership

• You are an inclusive motivator of people. Your team deliver with real passion, growing and learning from each other whilst delivering quick wins.

• You are still responsible for your own results and as a manager, you also need to motivate others to deliver with passion, creating an inclusive and engaging climate around you. You can balance challenge with support and coaching. You understand the wider business context and you are emotionally intelligent enough to motivate people to deliver what is needed.

Unilever is an organisation committed to equity, inclusion and diversity to drive our business results and create a better future, every day, for our diverse employees, global consumers, partners, and communities. We believe a diverse workforce allows us to match our growth ambitions and drive inclusion across the business. At Unilever we are interested in every individual bringing their ‘Whole Self’ to work and this includes you! Thus if you require any support or access requirements, we encourage you to advise us at the time of your application so that we can support you through your recruitment journey.