Job Title: Ice Cream Customer Strategy & Planning Senior Manager
Location: Thailand
About Unilever
With 3.4 billion people in over 190 countries using our products every day, Unilever is a business that makes a real impact on the world. Work on brands that are loved and improve the lives of our consumers and the communities around us. We are driven by our purpose: to make sustainable living commonplace, and it is our belief that doing business the right way drives superior performance. At the heart of what we do is our people – we believe that when our people work with purpose, we will create a better business and a better world.
At Unilever, your career will be a unique journey, grounded in our inclusive, collaborative, and flexible working environment. We don’t believe in the ‘one size fits all’ approach and instead we will equip you with the tools you need to shape your own future.
Main Responsibilities
KEY RESPONSIBILITIES
- Drive and deliver yearly business results
- Lead category strategy development & guideline and Co-developed innovation launch with marketing team since campaign development, financial P&L, channels & activation plan, pack, price, promotion suggestions
- Provide a detailed analysis of actual sales vs forecast result and propose the rolling channel or action plans to the management.
- Work jointly with marketing team to assess category opportunities and analyze competitor and channel behavior for the annual plan, forecast and identify areas of opportunity.
- Plan, execute and evaluate options jointly with CBD (Key Account Managers and BD) for tailor made activities to enhance retailers' commitment and integrating support plans
- Communicate to the CBD and retail partner team on any marketing/trade marketing initiatives to ensure smooth operation during implementation.
- Development category specific to each channel and customer, lead the development and execution of category plan, category JBP, D4R and D4C
- Managing and optimizing category investment, BMI, CCP to achieve turnover with optimal investment.
Candidate Criteria
EXPERIENCE AND QUALIFICATION
- Bachelor’s or Master’s degree in job related field.
- At least 5 years of trade marketing, category analyst or FMCG environment experiences will be advantage.
- Strong customer marketing know-how as a base to deliver relevant and important inputs to marketing, CBD (including field force), finance and planning teams.
- Able to synthesize various data inputs to shape strategy and executable actions.
- Advance working knowledge of data visualization and report software (Tableau, PowerBI, Nielsen Retail Index) and Microsoft Office Applications (Excel, PowerPoint).
- Excellent in English and Thai
- Good in presentation, alignment and negotiation.
Key Competencies & Skills
- Strong project management and problem-solving skills
- Creative and passion to drive new initiatives
- Strong collaboration and communication skills
- Experience in leading an internal cross functional task force and working with external agencies
- Experience in managing relationships with a variety of stakeholders - both internal and external partners
- Demonstrate good understanding of numbers and data with strong analytical skill
- Good command of English and Thai
- High degree of accountability & responsibility
Note: Unilever embraces diversity and encourages applicates from all walks of life! We are committed to making reasonable adjustments to provide a positive, barrier-free recruitment journey. If you require any support to complete your application or any subsequent stage throughout your recruitment journey with us at Unilever, then please specify how we may be able to assist you.
En tant qu'employeur responsable et inclusif, Unilever est attentif à la diversité et à la mixité de ses équipes. Nos recruteurs sont engagés et veillent à l'application de processus de recrutement non-discriminants.
Tous nos postes sont ouverts aux personnes en situation de handicap et Unilever accompagne ses collaborateurs dans la mise en place d'éventuels aménagements de poste et de dispositifs d'accessibilité.
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